Music Videos

Toosii Releases “Love Cycle” Music Video, Signs With Capital Records

Poetic Pain Crosses 50K

Newley signed Capital Records artist, Toosii, releases “Love Cycle” music video featuring Summer Walker as “Poetic Pain” surpasses 50K in U.S. adjusted sales.

Advertisement

On Wednesday (September 30), Toosii shared news of his signing to Capitol Records, which will release his music in conjunction with South Coast Music Group (SCMG), the North Carolina-based label that stunned the world with the 2019 release of DaBaby’s Baby on Baby.

Toosii Releases "Love Cycle" Music Video, Signs With Capital Records
Toosii, Summer Walker (Photo by  Christopher Montante)

“I couldn’t see myself anywhere else. It’s like it was fate,” explains Toosii. “To meet Jeff three years ago as an A&R and then, three years later, he’s the president of Capitol Records and I’m the next big thing, I couldn’t see it no other way. I’m happy to be a part of the FAMILY.”

The talented artist now joins the likes of Lil Baby, Erykah Badu, and Migos — all who call CMG home. “Toosii possesses that rare combination of creativity, intelligence, and ambition you only find in the greats,” says Jeff Vaughn, President, Capitol Records. “We are excited to welcome him and our partners Arnold Taylor and South Coast Music Group to Capitol Records.”

Advertisement
L to R: Marcel "Flip" Holmes (CEO, Lyric Management), Jeff Vaughn (President, Capitol Records), Toosii, Arnold Taylor (CEO, South Coast Music Group), Daud Carter (EVP, South Coast Music Group),
Kate Loesch (Manager, A&R)
Photo Credit: Lester Cohen
Photo taken pre-pandemic in the Capitol Records lobby.
L to R: Marcel “Flip” Holmes (CEO, Lyric Management), Jeff Vaughn (President, Capitol Records), Toosii, Arnold Taylor (CEO, South Coast Music Group), Daud Carter (EVP, South Coast Music Group),
Kate Loesch (Manager, A&R)
Photo Credit: Lester Cohen
Photo taken pre-pandemic in the Capitol Records lobby.

Arnold Taylor, CEO, South Coast Music Group, recalls, “The first time I listened to Toosii I knew he was a Megastar, which is why I did not hesitate signing him to South Coast Music Group. Knowing Jeff Vaughn’s history of developing artists, I knew Capitol Records would be the right partner for Toosii and South Coast Music Group!!!”

“Love Cycle” (with Summer Walker) is from Toosii’s new project, Poetic Pain. Poetic Pain debuted at No. 17 on the Billboard 200 chart and has crossed 50K US adjusted sales.

In the official video for “Love Cycle” (with Summer Walker), directed by Edgar Esteves, Toosii plays an operator on the Love Cycle Hotline who gets the call of his life – from none other than Summer Walker.

Comments

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Back to top button